At We The Skin Collective, our mission is to make the unseen feel seen by educating and celebrating those with “imperfect” and darker skin tones.
We believe all skin is beautiful and that healthy skin should be taken pride in. Our work centers around building a more inclusive world where all skins are celebrated, respected, informed, and liberated.
For her. For him. For them. For all skin.
But our mission goes beyond the products. We believe in community and the power of its healing. That is why 15 percent of our proceeds from every product sold go toward nonprofit organizations that serve communities based on current social and political needs. Our giving is rooted in care and responds to where support is needed most.
As we launch SHAIDE, our first product, we are proud to support the Malaika Foundation, an organization transforming lives by educating women and girls in the Democratic Republic of Congo. This partnership reflects the heart of our brand—centering equity, access, and opportunity for those too often left behind.
You're not just investing in your skin when you shop with us. You're investing in something bigger. You're choosing a collective that gives back, uplifts, and believes in the power of care—for all.
